New marketplace integration drops payment infrastructure directly into the Webflow canvas, ending external domain redirects, maximizing merchant conversions, and unlocking new possibilities for organizations leveraging Webflow.

TROY, Mich., Sept. 28, 2026 /PRNewswire/ -- North, a U.S.-based leader in fintech and payment solutions processing over $100 billion in annual transaction volume, today announced a partnership with Webflow, the agentic web marketing platform trusted by companies like Dropbox, Orangetheory Fitness, and Docusign. The collaboration marks the official launch of Embedded Checkout by North, available immediately in the Webflow Marketplace. This breakthrough ecommerce engine embeds natively inside the visual design environment, dismantling legacy conversion bottlenecks by removing the requirement for off-site payment redirection.

As visual web design has grown to handle advanced business applications, web studios and developers building high-ticket service sites, custom client areas, or invoicing portals have faced a frustrating compromise. To handle the full customer journey, creators had to patch together an expensive, messy stack: web software for the frontend design, extra plugins for custom data logic, and external checkout links to handle the final payment loop.

"Enterprise web development demands absolute authority over the user journey, yet payment ecosystems have historically hijacked traffic right at the moment of conversion," said Bryan Long, Senior Director of Product Management at North. "By formally partnering with Webflow, we are putting payment processing infrastructure directly into the designer's canvas. This native integration ensures that advanced web stacks work cleanly together without structural compromises, allowing businesses to maximize their checkout completion velocity while keeping their digital experiences completely unfragmented."

Streamlined Boarding and Bank-Grade Security

Bypassing the sudden funding holds and compliance vulnerabilities common among aggregate payment facilitators, North brings direct, domestic processing stability to the ecosystem via its owned payment processor, Electronic Payment Exchange (EPX). This gives high-ticket professional services and enterprise B2B merchants charging premium fees the ability to secure comprehensive underwriting clearing upfront before executing their first live launch.

The Webflow Marketplace integration features:

• One-Click Mobile Wallets: Native, borderless rendering of digital payment containers—including Apple Pay^® and Google Pay™—optimized directly for mobile viewport layouts.
• Reduction in PCI Burden: By leveraging North's secure, single-token architecture, sensitive credit card numbers and data never touch or pass through the merchant's or Webflow's internal servers, keeping technical infrastructure out of scope for complex PCI compliance audits.
• Programmatic Webhook Status: Agencies gain real-time, transparent insight into the entire merchant boarding.

Monetizing the Webflow Creative Ecosystem

In addition to technical alignment, the partnership establishes an entirely new commercial reward structure for digital builders. By standardizing their custom application blueprints on the North Embedded Checkout engine, web development agencies—known as Webflow Partners in the Webflow ecosystem—can eliminate the ongoing technical overhead of maintaining disjointed payment scripts. More importantly, it creates a new revenue stream for agencies. These agencies register as official sales partners under North's global ecosystem umbrella, instantly activating an aggressive, recurring revenue stream from every processed transaction engine they deploy.

"We are thrilled to welcome North Payments to the Webflow App Marketplace," said Greg Kelly, Director, Technology Partnerships. "Partnering with North lets our customers easily access enterprise grade payment infrastructure without fragmenting the web experiences they're building in Webflow. Excited to see what our joint customers build with this new integration!"

To review open-source GitHub code samples, explore live staging sandboxes, or apply for customized agency revenue-sharing tiers, visit developer.north.com/checkout.

About North

Founded in 1992, North is a leading financial technology company building innovative, frictionless, end-to-end payment solutions for businesses of all sizes and industry types. North's superior solutions span the entire payment ecosystem, from development, to partnerships that expand the landscape, creating a flexible universe that supports growth and scale for small businesses and merchants, as well as larger enterprises processing over $100 billion per year in electronic transaction volume. Experience easy-to-manage operations and payments infrastructure with a user-friendly merchant portal, end-to-end processing capabilities, and personalized support. For more information, please visit www.north.com.

About Webflow

Webflow is the agentic web marketing platform for modern marketing teams, helping organizations build and scale high-performing web experiences that drive predictable growth and strengthen brand trust. With a visual, composable CMS at its core, Webflow enables teams to design, ship, and optimize brand-forward web experiences with speed and control, without the complexity and fragility of stitched-together tools or the vendor lock-in of legacy digital experience platforms. Agent-ready workflows are embedded across the platform, allowing teams to safely apply AI to creation, automation, and optimization with the guardrails, auditability, and governance required at enterprise scale. Today, more than 300,000 companies and over 2,000 Certified Webflow Partners trust Webflow to power enterprise-grade web experiences around the world.

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SOURCE North